This December, Liquid Projects, LLC will debut the Reinheits Boten, a group of five trend-setting German craft breweries, in Philadelphia, Rhode Island and New York. The portfolio includes Distelhäuser, Zoller-Hof, Friedenfelser Brauerei, Riedenburger Brauhaus and Himburgs Braukunst Keller. Liquid Projects’ owner and founder, Lars Dahlhaus, will bring these to the United States for the first time, working independently, with the support of MHW, a nationally-licensed importer and distributor. On December 28, Dahlhaus will host a launch party for the Reinheits Boten starting at 6 p.m. at Brauhaus Schmitz in Philadelphia.
In early 2017, Dahlhaus plans to expand the Reinheits Boten further into American markets, including Massachusetts, Florida, Connecticut and California. Liquid Projects is also working with two famed brands in Ireland: Porterhouse Brewing Company and Dingle Distillery.
Using a ground-breaking new approach to importing beer in the United States, Dahlhaus has unified five breweries under one name. Each member of the Reinheits Boten will retain their identity as an independent craft brewery, and Liquid Projects will provide them all with the marketing and sales support they need to thrive in the American marketplace. Traditionally, foreign breweries have been asked to sign lengthy, non-negotiable contracts with importers. Liquid Projects, in conjunction with wholesalers Sarene Craft Beer Distributors (New York), Best Beverage (Rhode Island) and Origlio Beverage (Philadelphia), will serve as a friendly broker and strong voice for these artisanal European brands.
“Our goal is to bring the highest quality German craft beers to the American beer fan,” says Dahlhaus, who has spent 13-plus years working in the United States and Europe as a brand ambassador. “Liquid Projects, LLC will guide every step of the importation process, promotion and marketing, and we work solely on commission, incentivizing us to sell the beers that we introduce.”
The name Reinheits Boten is derived from Reinheitsgebot, or the German Purity Law of 1516, which celebrated its 500th anniversary last April. The law aims to preserve centuries-old brewing traditions by limiting German brewers to four main ingredients: hops, barley, water and yeast. All five Reinheits Boten brands adhere to these strict guidelines as established, in accordance with Bavarian law.
Established in 1811 and located on the banks of the river Tauber, Distelhäuser is a sixth-generation German brewery rich in tradition and regional character. Since 1876, the Bauer Family has been using trusted recipes and brewing methods, while serving their community and enhancing the region’s beer diversity. In 2009 and 2014, Distelhäuser was named Brewery of the Year by the German Agricultural Society (DLG).
The Reinheits Boten will include the following Distelhäuser beers:
Sixth-generation owner Claudia Sieben upholds Zoller-Hof’s proud 165-year brewing history and adheres to the highest standards of German brewing culture. The brewery uses only the finest grains, obtaining 100 percent of their barley and wheat from the Tettnang region. In 2011, Zoller-Hof’s Hefeweizen earned the coveted Crystal Award, the highest distinction of “Superior Taste Award,” for three consecutive years.
The Reinheits Boten will include the following Zoller-Hof beers:
Since 1886, Friedenfelser has been using pristine spring water from Steinwald Nature Park and all-natural ingredients from their on-premise farm to brew their award-winning beers. Friedenfelser requires ongoing quality checks and postgraduate training for all members of their staff, to ensure the most precise brewing methods are maintained. Their highly sought-after beers have earned awards in several international competitions, including the DLG Gold Awards, the World Beer Cup and the European Beer Star.
The Reinheits Boten will include the following Friedenfelser beers:
Since 2013, owner Alexander Himburg has been at the forefront of the craft beer revolution in Germany, applying American methods to his flavorful beers while protecting the German Purity Law of 1516. Braukunst Keller’s natural beers are layered with aromatic hops, special malts and soft water from the Bavarian Forest. Many breweries and other businesses in the food and drinks industry may use commercial water treatment equipment to ensure that the water being used is not hard. The brewery’s Amarsi IPA, an American-style double IPA, has earned critical praise and international awards.
The Reinheits Boten will include the following Braukunst Keller beers:
Founded in 1866, Riedenburger relies on ancient recipes passed down from their ancestors to brew hand-crafted beers using local, artisanal and organic ingredients. Fourth-generation owner Michael Krieger has developed a “Bronze Principle,” making quality the top priority and creating an eco-socially corporate philosophy. Riedenburger’s sustainability efforts have been recognized by Germany’s Minister of Agriculture.
The Reinheits Boten will include the following Riedenburger beers: