HopSwap is an initiative started in 2016 by Foothills Brewing as a way to support small independent craft brewers in North Carolina. Foothills selects a brewery from each region of the state, then visits those locations and ‘swaps’ beer, with those beers tapped in each respective brewery’s tap rooms. It’s the only time all year Foothills has guest taps in its tasting room.
“There’s a lot of synergy in North Carolina craft beer,” said T.L. Adkisson, Brewmaster at Foothills. “Back when we were a smaller brewery, we benefited from networking with larger operations. We want to pay that forward, finding small independent breweries producing less than 5000 barrels that have similar brewing philosophies to ours.”
Innovation Brewing – Sylva
Legion Brewing – Charlotte
Four Saints Brewing – Asheboro
Lynnwood Brewing Concern – Raleigh
“Being able to partner with one of North Carolina’s craft brewing pioneers is an honor,” said Joel McClosky, Chief Executive at Four Saints Brewing. “Foothills has set quite an example for younger smaller breweries; their community-driven attitude and spirit is refreshing. Being able to showcase them here in Asheboro, and have Four Saints showcased in Foothills’ tasting room, is a great example of how NC Beer can work together for the greater good.”
Foothills will be using its latest Craft Happiness IPA for the swaps. Called Terrain, it was brewed to bring awareness to the need for upkeep and management of our beautiful North Carolina wilderness areas.
That’s especially poignant for Phil Buchy, owner of Legion Brewing, whose brewery is in the process of adopting a mile of creek in Charlotte.
Phil said, “We embrace any occasion to share a good beer with friends. So when our friends at Foothills asked us to team up to support North Carolina wilderness, we jumped at the chance.”
Opened in March 2005 in Winston-Salem, NC, Foothills Brewing has evolved into one of the topcraft brewing operations in the southeast United States. Ranked among ratebeer.com’s 100 best breweries in the world, Foothills has garnered numerous awards for their beers, including eight Great American Beer Festival medals and three World Cup Beer medals, more than any other North Carolina-based brewery. Foothills brews more than twenty year-round and seasonal offerings, including best sellers Hoppyum IPA, Jade IPA and Carolina Blonde. Year-round brands also include People’s Porter and Torch Pilsner; seasonals include Hop Job Session IPA and the highly anticipated Sexual Chocolate Imperial Stout. Foothills, Cottonwood and Carolina brands are distributed by a network of top-level distributors in North Carolina, South Carolina, Tennessee, Georgia, Virginia, West Virginia and Washington D.C.