After maintaining popularity among craft beer enthusiasts in the Upstate for many years, Catawba beers are now available statewide in South Carolina. Catawba Brewing of Asheville and Morganton, NC is partnering with a network of nine distributors, including Crown Beverage (Florence, SC), Better Brands (Myrtle Beach, SC), H&S Wholesalers (Sumter, SC), Southern Eagle (Charleston, SC), and AB Bev (Aiken, SC). The rollout began in September, and had effectively covered the entire South Carolina market by October 15th, with launch parties and special events taking place around the state.
Catawba’s statewide availability in South Carolina is the latest in a series of expansions for the brewery, which has also seen Catawba beers reaching new markets throughout North Carolina, Tennessee, and Alabama.
“We spent around $2 million over the past year to expand capacity, which has allowed us to extend our market coverage throughout the Carolinas,” says Carolina owner Billy Pyatt. “We’ve always felt at home in South Carolina, and we’re excited about the growing beer scene throughout the state. We’re honored to be a part of it.”
Catawba will enter new markets with three of its flagship beers: White Zombie™, a Belgian Wit that is the brewery’s most popular beer; Mother Trucker™, an American-style Pale Ale generously hopped with Magnum and Cascade; and Farmer Ted, a refreshing cream ale that Catawba has been making since 2002. These beers will be available in kegs and cans throughout the state. Look for additional Catawba offerings to be introduced in early 2017.
About Catawba Brewing Company
Founded in 1999 by the Pyatt family, natives of Western North Carolina, Catawba Brewing operates a main production facility in downtown Morganton, NC at 212 S. Green St; a boutique brewery/tasting room in downtown Asheville, NC at 32 Banks Ave; and a tasting room in Asheville’s Biltmore Village at 63 Brook St. Catawba beers can be found in NC, SC, TN, and AL.